Skip Cohen is President/Founder of Marketing Essentials International, a marketing consulting firm specializing in projects dedicated to education, primarily in photography, along with social media support across a variety of different marketing/business platforms. He’s been actively involved in the photographic industry his entire career and previously served as President of Rangefinder/WPPI and earlier Hasselblad USA.
He’s a regular editorial contributor to both Shutter Magazine and Resource Magazine and regularly teaches workshops on marketing and business. He’s co-authored six books on photography and his blog, SkipCohenUniversity.com is considered one of the fastest growing sites and blogs in professional photography. The site is an educational resource center for aspiring and working professional photographers and its faculty includes over fifty of the industry’s finest artists.
He’s a huge fan of giving back and has been supportive of NILMDTS activities for many years. His comment about NILMDTS says it all, “Each member of the organization I meet makes me more and proud to be in this industry. NILMDTS gives photographers an amazing opportunity to use their skill set to help ease the pain of families at their greatest time of need! There’s little that could be more wonderful.”